Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BuySellAds is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 236 other categories.

2 BuySellAds is leading in Web Design, Business Training, Roads & Highways and Ethnic & Regional.

Geography

1 PubMatic is leading in most countries, including United States, Japan, Germany, France and 209 other countries.

2 BuySellAds is leading in Austria, Timor-leste, Bhutan and Aruba.