In terms of market share, Buysight is clearly lagging behind, losing to Encore Metrics in all segments.
Buysight has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Business & Industry and 16 other categories.
Encore Metrics is leading in People & Society, Finance, Financial Management, Internet & Telecom and 8 other categories.
Buysight is leading in most countries, including United States, Canada, United Kingdom, Mexico and 8 other countries.
Encore Metrics is leading in Japan, Egypt, China, Colombia and 3 other countries.