Market Share by Top Websites

1 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Buysight is clearly lagging behind, losing to Optimost in all segments.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including Finance, People & Society, Business & Industry, Insurance and 58 other categories.

2 Buysight is leading in Travel, Accommodation & Hotels, Shopping, Clothing and 9 other categories.

Geography

1 Optimost is leading in most countries, including United States, United Kingdom, India, Spain and 32 other countries.

2 Buysight is leading in Canada, Germany, Italy, Mexico and 2 other countries.