Market Share by Top Websites

1 Popcorn Metrics is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Buysight is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Online Marketing and 46 other categories.

2 Buysight is leading in Travel, Accommodation & Hotels, Shopping, Clothing and 10 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Netherlands, China and 36 other countries.

2 Buysight is leading in Canada, Montenegro, Austria, Belarus and 3 other countries.