Market Share by Top Websites

1 Popcorn Metrics is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Buysight is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Tourism and 43 other categories.

2 Buysight is leading in Travel, Accommodation & Hotels, Shopping, Clothing and 9 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Portugal, Russia and 19 other countries.

2 Buysight is leading in Canada.