Market Share by Top Websites

1 Popcorn Metrics is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Buysight is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Online Marketing and 43 other categories.

2 Buysight is leading in Travel, Accommodation & Hotels, Shopping, Health and 11 other categories.


1 Popcorn Metrics is leading in most countries, including United States, Australia, China, United Kingdom and 31 other countries.

2 Buysight is leading in Philippines, Chile, Bangladesh, Morocco and 2 other countries.