Market Share by Top Websites

1 Widgets is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Buzzfeed is clearly lagging behind, losing to Widgets in all segments.

Websites Categories

1 Widgets has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Shopping, Internet & Telecom and 76 other categories.

2 Buzzfeed is leading in People & Society, News & Media, Adult, TV & Video and 44 other categories.


1 Buzzfeed is leading in most countries, including United States, Canada, India, France and 40 other countries.

2 Widgets is leading in Poland, Tonga, Brazil, United Kingdom and 20 other countries.