Market Share by Top Websites

1 Buzzfeed is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Despite its recent growth, TurnTo is still behind Buzzfeed in all market share segments.

Websites Categories

1 Buzzfeed has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 62 other categories.

2 TurnTo is leading in Shopping, Home & Garden, Clothing, Beauty & Fitness and 19 other categories.


1 Buzzfeed is leading in most countries, including United Kingdom, Spain, Brazil, Russia and 32 other countries.

2 TurnTo is leading in United States, Romania, United Arab Emirates, Iran and 2 other countries.