Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BuzzParadise is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 BuzzParadise has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 93 other categories.

2 DoubleClick AdExchange is leading in Travel, Accommodation & Hotels, Autos & Vehicles, Airlines & Airports and 4 other categories.


1 BuzzParadise is leading in most countries, including France, Italy, Spain, Belgium and 25 other countries.

2 DoubleClick AdExchange is leading in United States, China, Turkey, Canada and 14 other countries.