Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, C3 Metrics is still behind Integral Ad Science in all market share segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 112 other categories.

2 C3 Metrics is leading in Travel, Accommodation & Hotels, Universities & Colleges, Restaurants & Delivery and 15 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 69 other countries.

2 C3 Metrics is leading in Norway and Reunion.