Market Share by Top Websites

1 Integral Ad Science is leading in Top 1M Sites and The Entire Web.

2 C3 Metrics is leading in Top 100K Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 110 other categories.

2 C3 Metrics is leading in Travel, Accommodation & Hotels, Photography, Banking and 18 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 67 other countries.

2 C3 Metrics is leading in Ireland, Azerbaijan, Lebanon, Luxembourg and one other country.