Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, C3 Metrics is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Sports and 127 other categories.

2 C3 Metrics is leading in Accommodation & Hotels, Healthcare Industry, Car Rentals, Consumer Electronics and 15 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Australia, Canada and 61 other countries.

2 C3 Metrics is leading in Russia, Norway, Spain, Belarus and 11 other countries.