Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, C3 Metrics is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 110 other categories.

2 C3 Metrics is leading in Accommodation & Hotels, Healthcare Industry, Finance, Photography and 19 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Italy and 47 other countries.

2 C3 Metrics is leading in Russia, Norway, Spain, Romania and 4 other countries.