Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Carbon Ads has better usage coverage in more websites categories. Including Computer & Electronics, Internet & Telecom, Business & Industry, Arts & Entertainment and 48 other categories.

2 LiftDNA is leading in Football, Relationships & Dating, Magazines & E-Zines and Online Marketing.


1 Carbon Ads is leading in most countries, including United States, Japan, China, India and 41 other countries.

2 LiftDNA is leading in Denmark and Algeria.