Market Share by Top Websites

1 Carbon Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Vehicles, News & Media, Business & Consumer Services, Finance and 15 other categories.

2 Carbon Ads is leading in Computers Electronics & Technology, Science & Education, Games, Hobbies & Leisure and one other category.

Geography

1 Carbon Ads is leading in most countries, including United States, India, China, Brazil and 78 other countries.

2 Platform161 is leading in Netherlands, Sweden, Bulgaria, Belgium and 13 other countries.