Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Travel and 83 other categories.

2 Carbon Ads is leading in Computer & Electronics, Internet & Telecom, Arts & Entertainment, Programming and 23 other categories.


1 Carbon Ads is leading in most countries, including Japan, China, India, Russia and 31 other countries.

2 Spring Metrics is leading in United States, Canada, United Kingdom, Australia and 18 other countries.