Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, StackAdapt is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Carbon Ads has better usage coverage in more websites categories. Including Computer & Electronics, Internet & Telecom, Business & Industry, Programming and 68 other categories.

2 StackAdapt is leading in Health, Autos & Vehicles, Home & Garden, Cooking & Recipes and 2 other categories.


1 Carbon Ads is leading in most countries, including United States, China, Brazil, India and 77 other countries.

2 StackAdapt is leading in Egypt and New Caledonia.