Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Carbon Ads has better usage coverage in more websites categories. Including Computer & Electronics, Internet & Telecom, Business & Industry, Programming and 54 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Gay, Lesbian, & Bisexual, TV & Video and 17 other categories.

Geography

1 Carbon Ads is leading in most countries, including United States, China, India, Brazil and 51 other countries.

2 Total Media is leading in Israel, Denmark, Finland and Switzerland.