Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Carbon Ads is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 180 other categories.

2 Carbon Ads is leading in Computer & Electronics, Programming, Web Design, Mobile Developers and 5 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Mexico, Spain and 158 other countries.

2 Carbon Ads is leading in China, British Indian Ocean Territory, Cambodia, Zambia and 5 other countries.