Market Share by Top Websites

1 Innovid is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Celtra is clearly lagging behind, losing to Innovid in all segments.

Websites Categories

1 Innovid has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 68 other categories.

2 Celtra is leading in Technology News, Networking, Computer Hardware, Universities & Colleges and 3 other categories.

Geography

1 Innovid is leading in most countries, including United States, United Kingdom, Russia, Germany and 88 other countries.

2 Celtra is leading in Nigeria.