Market Share by Top Websites

1 Innovid is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Celtra is clearly lagging behind, losing to Innovid in all segments.

Websites Categories

1 Innovid has better usage coverage in more websites categories. Including News & Media, Business & Industry, Sports, Shopping and 86 other categories.

2 Celtra is leading in Fantasy Sports.

Geography

1 Innovid is leading in most countries, including United States, United Kingdom, Russia, Canada and 75 other countries.

2 Celtra is leading in United Arab Emirates, Bangladesh and Afghanistan.