Market Share by Top Websites

1 Innovid is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Celtra is still behind Innovid in all market share segments.

Websites Categories

1 Innovid has better usage coverage in more websites categories. Including Business & Industry, News & Media, Sports, Arts & Entertainment and 89 other categories.

2 Celtra is leading in Sports News, Telecommunications and Books & Literature.


1 Innovid is leading in most countries, including United States, United Kingdom, Russia, Germany and 88 other countries.

2 Celtra is leading in Nigeria, Equatorial Guinea and Dominican Republic.