Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

2 Centro is leading in Top 1M Sites.

Websites Categories

1 Centro has better usage coverage in more websites categories. Including News & Media, Business & Industry, Autos & Vehicles, Arts & Entertainment and 97 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, TV & Video, Pets & Animals and 35 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, China, Netherlands, Turkey and 37 other countries.

2 Centro is leading in United States, Canada, United Kingdom, France and 14 other countries.