Market Share by Top Websites

1 FirstImpression is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Centro is clearly lagging behind, losing to FirstImpression in all segments.

Websites Categories

1 FirstImpression has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Arts & Entertainment, Shopping and 145 other categories.

2 Centro is leading in Health, Car Buying, Banking, Tourism and 36 other categories.

Geography

1 FirstImpression is leading in most countries, including United States, Finland, Japan, Russia and 176 other countries.

2 Centro is leading in Tuvalu, French Polynesia, British Indian Ocean Territory and Guam.