Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Centro is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Shopping, People & Society and 90 other categories.

2 Centro is leading in Business & Industry, Autos & Vehicles, Car Buying, Career & Education and 59 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, France, Sweden and 77 other countries.

2 Centro is leading in United States, Canada, China, Australia and 9 other countries.