Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Centro is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 90 other categories.

2 Centro is leading in Autos & Vehicles, Travel, Health, Car Buying and 65 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Norway, Sweden, Netherlands and 62 other countries.

2 Centro is leading in United States, Canada, Australia, Croatia and 12 other countries.