1
Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Chango is clearly lagging behind, losing to Rakuten Retargeting in all segments.
1
Rakuten Retargeting has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping and 17 other categories.
2
Chango is leading in Law & Government, Adult and Reference Materials.
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Rakuten Retargeting is leading in most countries, including United States, Japan, United Kingdom, Australia and 64 other countries.
2
Chango is leading in Indonesia, Greece, Serbia, Iran and 13 other countries.