Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites and The Entire Web.

2 Channel Intelligence is leading in Top 100K Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Autos & Vehicles and 54 other categories.

2 Channel Intelligence is leading in Shopping, Business & Industry, Health, Games and 28 other categories.

Geography

1 Channel Intelligence is leading in most countries, including United States, United Kingdom, Australia, Canada and 30 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Spain and 17 other countries.