Market Share by Top Websites

1 Klaviyo is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Civic is leading in Top 10K Sites.

Websites Categories

1 Civic has better usage coverage in more websites categories. Including Science & Education, Pets & Animals, Arts & Entertainment, Travel & Tourism and 11 other categories.

2 Klaviyo is leading in Lifestyle, Food & Drink, Sports, Health and 5 other categories.


1 Klaviyo is leading in most countries, including United States, United Kingdom, Australia, Canada and 118 other countries.

2 Civic is leading in Germany, Japan, France, Switzerland and 27 other countries.