Market Share by Top Websites

1 Clickability Beacon is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to Clickability Beacon in all segments.

Websites Categories

1 Clickability Beacon has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Business & Industry and 86 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Car Buying, Banking, Automotive Industry and 6 other categories.

Geography

1 Clickability Beacon is leading in most countries, including United States, Canada, India, Mexico and 24 other countries.

2 Experian Marketing Services is leading in Brazil, Australia, Paraguay and Spain.