Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ClickEquations is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 ClickEquations has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Health and 51 other categories.

2 i-Behavior is leading in Arts & Entertainment, Internet & Telecom, News & Media, Adult and 11 other categories.


1 i-Behavior is leading in most countries, including Brazil, Italy, United Kingdom, Australia and 22 other countries.

2 ClickEquations is leading in United States, Japan, Canada, Singapore and 12 other countries.