Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, ClickEquations is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 ClickEquations has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Education and 55 other categories.

2 Proclivity is leading in Sports, Health, Football, Medicine and 10 other categories.

Geography

1 ClickEquations is leading in most countries, including United States, Japan, Canada, Singapore and 16 other countries.

2 Proclivity is leading in United Kingdom, Germany, Costa Rica, Czech Republic and 7 other countries.