Market Share by Top Websites

1 ClickInc is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, TruEffect is clearly lagging behind, losing to ClickInc in all segments.

Websites Categories

1 ClickInc has better usage coverage in more websites categories. Including Health, People & Society, Arts & Entertainment, Food & Drink and 102 other categories.

2 TruEffect is leading in Games, Performing Arts, TV & Video, Accounting and 4 other categories.


1 ClickInc is leading in most countries, including United States, South Africa, India, United Kingdom and 46 other countries.

2 TruEffect is leading in Italy, Japan, Bermuda, Brazil and 2 other countries.