Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites.

2 In terms of market share, ClickInc is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 ClickInc has better usage coverage in more websites categories. Including Health, Food & Drink, Business & Industry, Arts & Entertainment and 55 other categories.

2 TruEffect is leading in News & Media, Transportation & Logistics, Games, Religion & Spirituality and 8 other categories.


1 ClickInc is leading in most countries, including United States, South Africa, Canada, India and 31 other countries.

2 TruEffect is leading in Italy, Greece, Japan, Bulgaria and 10 other countries.