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ClickInText is leading in Top 100K Sites and The Entire Web.
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In terms of market share, Mellow Ads is clearly lagging behind, losing to ClickInText in all segments.
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ClickInText has better usage coverage in more websites categories. Including Vehicles, Games, Computers Electronics & Technology, Arts & Entertainment and 18 other categories.
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Mellow Ads is leading in Gambling and Finance.
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ClickInText is leading in most countries, including France, Belgium, India, United States and 29 other countries.
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Mellow Ads is leading in Ukraine, Russia, Colombia, Mexico and 27 other countries.