Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, CoAdvertise is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 50 other categories.

2 CoAdvertise is leading in News & Media, Career & Education, Education, Sports and 19 other categories.

Geography

1 GroupM Server is leading in most countries, including Germany, Poland, Denmark, United Kingdom and 43 other countries.

2 CoAdvertise is leading in Turkey, Cyprus, Tuvalu, Hungary and 14 other countries.