2
In terms of market share, CoAdvertise is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.
1
CoAdvertise has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Gambling, Games and 2 other categories.
2
Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and one other category.
1
Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, Japan and 5 other countries.
2
CoAdvertise is leading in Turkey, Cyprus and Greece.