Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, is still behind Cobalt Group in all market share segments.

Websites Categories

1 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Science and 72 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 37 other categories.


1 is leading in most countries, including Sweden, United Kingdom, Malta, Russia and 12 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 9 other countries.