Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 97 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Automotive Industry, Religion & Spirituality and 23 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, Turkey and 40 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, India and 10 other countries.