Market Share by Top Websites

1 Cobalt Group is leading in The Entire Web.

2 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Shopping, News & Media, Travel, Real Estate and 76 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 32 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Turkey and 30 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 7 other countries.