Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites and The Entire Web.

2 Despite its recent growth, PointRoll is still behind Cobalt Group in all market share segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Health and 84 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 28 other categories.

Geography

1 PointRoll is leading in most countries, including India, United Kingdom, Brazil, Russia and 41 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 9 other countries.