Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 112 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 17 other categories.

Geography

1 SpecificClick is leading in most countries, including France, United Kingdom, Germany, Indonesia and 40 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, India and 10 other countries.