Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 81 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 33 other categories.

Geography

1 Sprinkle is leading in most countries, including Czech Republic, Sweden, Slovakia, Norway and 35 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, India and 13 other countries.