Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, News & Media, Software, Arts & Entertainment and 64 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 40 other categories.

Geography

1 Underdog Media is leading in most countries, including United Kingdom, India, Japan, Brazil and 41 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 11 other countries.