Market Share by Top Websites

1 DSMM Advantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Collarity is clearly lagging behind, losing to DSMM Advantage in all segments.

Websites Categories

1 DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Finance, Internet & Telecom and 45 other categories.

2 Collarity is leading in Arts & Entertainment, TV & Video, Cooking & Recipes, Food & Drink and 2 other categories.

Geography

1 DSMM Advantage is leading in most countries, including United States, Canada, United Kingdom, Viet Nam and 11 other countries.

2 Collarity is leading in Mexico and Turkey.