Market Share by Top Websites

1 Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Collarity is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, Business & Industry and 32 other categories.

2 Collarity is leading in TV & Video, Games, Cooking & Recipes, Education and 8 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, United Kingdom, Japan, Brazil and 17 other countries.

2 Collarity is leading in Mexico, Israel, South Africa, Bangladesh and 2 other countries.