Market Share by Top Websites

1 Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Collarity is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Business & Industry, Car Buying and 24 other categories.

2 Collarity is leading in TV & Video, Celebrities & Entertainment News, Education, Cooking & Recipes and 11 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, Canada, United Kingdom, Japan and 17 other countries.

2 Collarity is leading in Mexico and Israel.