Market Share by Top Websites

1 i-Behavior is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Collarity is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 i-Behavior has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 27 other categories.

2 Collarity is leading in People & Society, TV & Video, Pets & Animals, Pets and 12 other categories.

Geography

1 i-Behavior is leading in most countries, including United States, Brazil, United Kingdom, Australia and 29 other countries.

2 Collarity is leading in Mexico, Israel, Russia and Latvia.