Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Collarity is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Medicine and 26 other categories.

2 Collarity is leading in People & Society, TV & Video, Internet & Telecom, Celebrities & Entertainment News and 12 other categories.

Geography

1 Proclivity is leading in most countries, including United States, Germany, United Kingdom, Canada and 6 other countries.

2 Collarity is leading in Mexico, Israel and Philippines.