ScorecardResearch is service of Full Circle Studies, Inc., is part of the comScore, Inc. market research community, a leading global market research effort that studies and reports on Internet trends and behavior. Here are all the websit...
Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.
comScore ScorecardResearch is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
In terms of market share, Omniture is clearly lagging behind, losing to comScore ScorecardResearch in all segments.
comScore ScorecardResearch has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Adult, Lifestyle and 17 other categories.
Omniture is leading in Vehicles, Finance and Heavy Industry & Engineering.
comScore ScorecardResearch is leading in most countries, including United States, Russia, France, United Kingdom and 161 other countries.
Omniture is leading in Turkmenistan.