Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Connatix is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Tourism, Business & Industry and 47 other categories.

2 Connatix is leading in Arts & Entertainment, Shopping, Sports, Food & Drink and 45 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, China, Turkey, Netherlands and 23 other countries.

2 Connatix is leading in United States, United Kingdom, Israel, Italy and 14 other countries.