Connatix is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 81 other categories.
Connatix is leading in Arts & Entertainment, News & Media, Sports, Food & Drink and 28 other categories.
Microsoft adCenter Conversion is leading in most countries, including United Kingdom, France, Canada, Japan and 21 other countries.
Connatix is leading in United States, Israel, Mexico, India and 20 other countries.