Connatix is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 84 other categories.
Connatix is leading in News & Media, Arts & Entertainment, Food & Drink, Cooking & Recipes and 31 other categories.
Microsoft adCenter Conversion is leading in most countries, including United Kingdom, France, Canada, Australia and 14 other countries.
Connatix is leading in United States, Israel, Italy, India and 13 other countries.