Connatix is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 86 other categories.
Connatix is leading in News & Media, Arts & Entertainment, Food & Drink, Celebrities & Entertainment News and 26 other categories.
Microsoft adCenter Conversion is leading in most countries, including United Kingdom, Canada, France, Russia and 28 other countries.
Connatix is leading in United States, Israel, India, Italy and 11 other countries.