Market Share by Top Websites

1 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Connextra is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including Sports, News & Media, Computers Electronics & Technology, Food & Drink and 12 other categories.

2 Connextra is leading in Arts & Entertainment, Gambling and Reference Materials.

Geography

1 Connextra is leading in most countries, including Spain, United Kingdom, Russia, Pakistan and 23 other countries.

2 Conviva is leading in United States, Netherlands, Canada, China and 17 other countries.