Market Share by Top Websites

1 Connextra is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Connextra in all segments.

Websites Categories

1 Connextra has better usage coverage in more websites categories. Including Gambling, Sports, Sports, People & Society and 95 other categories.

2 Conviva is leading in Finance, Investing, Movies, Accommodation & Hotels and 4 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, Spain, Greece, Brazil and 87 other countries.

2 Conviva is leading in Belgium, United Arab Emirates, Mozambique, Tokelau and one other country.