Connextra is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 133 other categories.
Connextra is leading in Gambling, Sports, Sports, Soccer and 31 other categories.
Connextra is leading in most countries, including United Kingdom, Russia, Poland, Israel and 57 other countries.
Lijit is leading in United States, India, Indonesia, Canada and 25 other countries.