Market Share by Top Websites

1 Connextra is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Connextra in all segments.

Websites Categories

1 Connextra has better usage coverage in more websites categories. Including Gambling, Sports, Sports, People & Society and 67 other categories.

2 MSN Ads is leading in Computer & Electronics, Technology News, Software, Health and 56 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, Poland, Greece, Russia and 62 other countries.

2 MSN Ads is leading in India, Pakistan, Argentina, Taiwan and 5 other countries.