Market Share by Top Websites

1 Connextra is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Connextra in all segments.

Websites Categories

1 Connextra has better usage coverage in more websites categories. Including Gambling, Sports, Sports, People & Society and 67 other categories.

2 MSN Ads is leading in Computer & Electronics, Software, Technology News, Health and 66 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, Spain, Greece, Portugal and 70 other countries.

2 MSN Ads is leading in United States, Canada, India, Australia and 10 other countries.