Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Connextra is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 93 other categories.

2 Connextra is leading in Gambling, Sports, Sports, People & Society and 48 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, Spain, Romania, Greece and 55 other countries.

2 TripleLift is leading in United States, Canada, Italy, Australia and 19 other countries.