Market Share by Top Websites

1 Connextra is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Connextra in all segments.

Websites Categories

1 Connextra has better usage coverage in more websites categories. Including Gambling, Sports, Sports, People & Society and 80 other categories.

2 YuMe is leading in Music & Audio, Photography, Career & Education, Software and 39 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, United States, Romania, Russia and 63 other countries.

2 YuMe is leading in Spain, Sweden, Argentina, China and 14 other countries.