ContentClick is leading in Top 100K Sites and Top 1M Sites.
ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 80 other categories.
Hype Exchange is leading in Books & Literature.
ContentClick is leading in most countries, including United Kingdom, United States, Brazil, Canada and 39 other countries.
Hype Exchange is leading in Pakistan, Korea Republic and Iran.