ContentClick is leading in Top 100K Sites and Top 1M Sites.
ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 86 other categories.
Matchbin is leading in Pets and Furniture.
ContentClick is leading in most countries, including United Kingdom, United States, Australia, Germany and 30 other countries.
Matchbin is leading in Turkey and Switzerland.