Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 63 other categories.

2 Mercent is leading in Shopping, Business & Industry, Clothing, Health and 52 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Russia, Korea Republic and 39 other countries.

2 ContentClick is leading in United Kingdom, India, Germany, Ireland and 28 other countries.