Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 66 other categories.

2 Mercent is leading in Shopping, Clothing, Business & Industry, Games and 35 other categories.

Geography

1 Mercent is leading in most countries, including United States, Ukraine, Taiwan, France and 28 other countries.

2 ContentClick is leading in United Kingdom, India, Ireland, Switzerland and 25 other countries.